Tag: snapchat

Understanding Millennials

Understanding Millennials

Interested in getting your brand recognized by younger audiences? Here’s what to know about millennials, also dubbed Generation Y. For years businesses have struggled to understand millennials. Lauded for their technological prowess and lampooned for their rejection of authority, millennials — those in the age bracket 18 to 35 (born in the early 1980s through […]

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What is The Lifestage App? Everything you Need to Know About Facebook’s Snapchat Competitor

What is The Lifestage App? Everything you Need to Know About Facebook’s Snapchat Competitor

Lifestage is Facebook’s answer to Snapchat. The video-only social network, which Facebook discreetly launched in August 2016, allows teenagers to connect with their peers who attend the same school. While the app is certainly modeled after Snapchat’s hold-to-record video interface that’s been so effective at roping in the younger crowed, Lifestage enters the market with […]

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Social Media Influencer Marketing on Snapchat: A Beginner’s Guide to Picking the Best Social Media Platforms for Your Brand – Part 7

Social Media Influencer Marketing on Snapchat: A Beginner’s Guide to Picking the Best Social Media Platforms for Your Brand – Part 7

With more than 150 million active users, Snapchat is the in-vogue video-messaging app where users share images and clips that disappear after being watched. If Twitter is the best platform for taking the pulse on recent events and breaking news, Snapchat excels at showing viewers an unrehearsed, behind-the-scenes peek into day-to-day life.

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