Tag: facebook

Understanding Millennials

Understanding Millennials

Interested in getting your brand recognized by younger audiences? Here’s what to know about millennials, also dubbed Generation Y. For years businesses have struggled to understand millennials. Lauded for their technological prowess and lampooned for their rejection of authority, millennials — those in the age bracket 18 to 35 (born in the early 1980s through […]

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What is The Lifestage App? Everything you Need to Know About Facebook’s Snapchat Competitor

What is The Lifestage App? Everything you Need to Know About Facebook’s Snapchat Competitor

Lifestage is Facebook’s answer to Snapchat. The video-only social network, which Facebook discreetly launched in August 2016, allows teenagers to connect with their peers who attend the same school. While the app is certainly modeled after Snapchat’s hold-to-record video interface that’s been so effective at roping in the younger crowed, Lifestage enters the market with […]

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Social Media Influencer Marketing on Facebook: A Beginner’s Guide To Picking the Best Social Media Platforms for Your Brand – Part 3

Social Media Influencer Marketing on Facebook: A Beginner’s Guide To Picking the Best Social Media Platforms for Your Brand – Part 3

With active Facebook users spending an average of more than 20 minutes a day scrolling through status updates — that’s nearly 20 percent of all time online — Facebook is a potent trifecta for marketers, brandishing word-based, photo and video capabilities. In the third part of our series “Picking the Best Social Media Platforms for […]

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4 Tips to Find Family-Friendly YouTube Influencers

4 Tips to Find Family-Friendly YouTube Influencers

Is your brand nervous to work with social media influencers for fear they’ll say or do something that doesn’t align with your brand’s values? Don’t worry. Whether you’re promoting baby products, consumer electronics or clothing, there’s an influencer that’s right for your brand.

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