Trending Family

Trending Family launched a holiday activation to promote MasterCard's Masterpass digital wallet with partner Office Depot

Launched in collaboration with McCann.

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Overview

A joint collaboration with MasterCard and Office Depot, Trending Family assisted with the creative direction and project management to ensure that both brands' standards and goals were met. Video and photo assets created for Instagram and Facebook featured fun, authentic stories about how the Masterpass digital wallet simplifies family shopping during the holiday season, especially at Office Depot - a perfect destination for gifts and supplies.

Influencer Posts

Results

34 K+

Instagram and Facebook videos received over 34K views.

13 K+

Over 13K likes and engagements on social media.

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