Month: October 2016

What is a Millennial Mom?

What is a Millennial Mom?

Roughly one in five moms is a millennial, making up a total of 1.5 million new mothers in the last year. Social, tech savvy, and influential, these young moms (who were born between 1978 and 1994) often serve as the linchpin for their families, as many are the main decision makers in their households. Yet a whopping […]

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Understanding Millennials

Understanding Millennials

Interested in getting your brand recognized by younger audiences? Here’s what to know about millennials, also dubbed Generation Y. For years businesses have struggled to understand millennials. Lauded for their technological prowess and lampooned for their rejection of authority, millennials — those in the age bracket 18 to 35 (born in the early 1980s through […]

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